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Africa's Voices as a sustainable enterprise: Final presentation of the business case

last modified Jul 25, 2014 04:41 PM
25th April 2014

 

Following the successful pilot of the Africa's Voices research project, a team of four MBA students from the Cambridge Judge Business School has been analysing the sustainability of the project as an ongoing social enterprise. After a week spent in Cambridge undertaking a literature review, the team spent three weeks in Nairobi, meeting with various parties including the UN, DFID and a number of local radio stations.

After extensive evidence collection and hypothesis testing, the team came to the conclusion that there is significant value to be captured in this space for the right enterprise. In the first instance, there is potential for the scoping, measuring and evaluation of NGO and aid projects but also for a much wider public engagement and research agenda. The team were highly optimistic about the potential for a successful spin-off from the Africa's Voices project.

A version of the final presentation is available on the CGHR website here.